ABSTRACTAdvertising plays a huge role in the society that is present today. Advertising has evolved as society and tec... Continue reading
ABSTRACTThe low rate of female participation in politics compared to that of their male counter parts in Nigeria crea... Continue reading
ABSTRACTThis study, the role of small and medium sized enterprises for economic growth, was undertaken to find out how... Continue reading
INTRODUCTION1.1Background of the StudyBroadcasting has been at the forefront of many technological changes, mostly... Continue reading
ABSTRACTThis research is on the implementation of sales promotion and advertising strategies in an organization a pa... Continue reading
1.0 INTRODUCTION:Information transmission is very vital to human life just as the early men used sticks to produce s... Continue reading
INTRODUCTION1.1Background of the StudyIt is a common belief in this contemporary global business environment tha... Continue reading
1.0 INTRODUCTION1.1 BACKGROUND OF THE STUDYStanton 1981:65 defined market as people with needs to satisfy, m... Continue reading
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